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Buyer’s guide

The Best Real Estate Recruiting Software for Brokerages in 2026

Recruiting software for brokerages falls into two groups: tools that tell you which agents to call, and CRMs that help you call them. The tools in the first group mostly run on MLS sales data. AgentsMetrics runs on state license records instead. Here is how the main options compare, with each vendor’s published facts and a straight note on where each falls short. We make AgentsMetrics, so weigh our entry accordingly.

Updated September 2026

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How to choose

Before you book demos, answer four questions:

  • Which data do you need: production (MLS) to rank agents, or roster movement (license records) to time outreach?
  • Is your market covered? MLS-based tools depend on the feed for your MLS; ask for a list.
  • Do you need data, a CRM to work it, or both?
  • What will it cost all in? Most vendors quote privately, so ask for annual and setup fees up front.

Recruiting software compared

Facts as published by each vendor or reported by the trade press. Pricing marked “quote only” is not public.

1. AgentsMetrics

Best for: New York brokerages with 20 to 200 agents that want to see who is joining and leaving offices in their county

Data source
New York State real estate license records, refreshed monthly
Coverage
New York, statewide by county and office (Texas county-level only)
Pricing
Free office snapshot; Office $199/mo; Market $479/mo; Founding Office $149/mo for the first 10 offices

Strengths

  • Sees every licensee, including agents who rarely list
  • Joins, departures and where agents went, by office
  • 12-month retention compared with offices your size
  • Published pricing and a free snapshot before you pay

Limits

  • No sales or closing data; pair it with your MLS for production
  • Paid plans cover New York only
  • License records lag actual moves by days to weeks

2. BrokerMetrics (Lone Wolf)

Best for: Brokerages that want market share and agent production reports from MLS data

Data source
Licensed MLS listing and sales data
Coverage
US markets where Lone Wolf licenses the MLS feed
Pricing
Quote only

Strengths

  • Long-established market share and production reporting (formerly Terradatum)
  • Part of Lone Wolf’s broker suite, with a recruiting and retention add-on announced in 2026
  • Feeds recruiting CRMs such as Brokerkit

Limits

  • Sees agents only through MLS activity
  • Coverage depends on your MLS; confirm it for your market
  • No published price

Source: lwolf.com

3. Courted

Best for: Larger brokerages that want an AI recruiting and retention platform across many markets

Data source
MLS listings and sales, public settlement records, plus your own brokerage data
Coverage
Listed as 250+ US markets; confirm your market
Pricing
Quote only; scales with size, products and markets

Strengths

  • Combines several data sources into one recruiting view
  • Retention tools that use your own commission and accounting data
  • Used by large brokerages

Limits

  • No published price
  • Built for larger teams; more than a single office may need

Source: courted.io

4. Relitix

Best for: Brokerages that want predictive recruiting and agent performance analytics from MLS data

Data source
MLS data
Coverage
Listed as available in 180 MLSs; some recruiting features vary with local MLS rules
Pricing
Quote only; free trial offered

Strengths

  • Agent and office performance analytics
  • Predictive metrics and AI agent matching
  • Free trial

Limits

  • No published price
  • Confirm your MLS is covered before you plan around it

Source: relitix.com

5. TrendGraphix (BrokerEdge)

Best for: Office managers who want MLS market share and agent production reports

Data source
MLS data
Coverage
US and Canada markets where the MLS feed is licensed
Pricing
Quote only

Strengths

  • Office and agent production reports
  • Top-producer and flight-risk targeting

Limits

  • No published price
  • Coverage depends on your MLS

Source: globalsolutionsgroup.leadingre.com

6. MarketView Broker (ShowingTime+)

Best for: Brokers who want competitor market share reports from MLS data

Data source
MLS data
Coverage
US markets where the MLS feed is licensed
Pricing
Quote only

Strengths

  • Market share and competitor analysis
  • Backed by ShowingTime+, part of Zillow

Limits

  • No published price
  • Coverage depends on your MLS

Source: inman.com

7. Brokerkit

Best for: Teams that already have recruiting data and need a CRM to run outreach and follow-up

Data source
Your contacts, plus integrations with MLS data tools such as BrokerMetrics, Courted and Relitix
Coverage
Depends on the data source you connect
Pricing
Published: from $199/mo for 2 seats, plus a one-time setup fee

Strengths

  • Recruiting and retention CRM with published pricing
  • Unlimited recruiting contacts on every tier

Limits

  • A CRM, not a data source; production data usually means a second vendor

Source: info.getbrokerkit.com

MLS data vs license records

MLS-based tools are the right choice when you want to rank agents by production in one MLS. License records are the right choice when you want to know who is moving, which offices are losing agents, and how your retention compares, across every licensee in the state.

MLS access is also changing. In September 2026, HousingWire reported that Compass asked MLSs to remove its agents’ data from feeds sent to recruiting tools. License records are public and are not affected by MLS feed rules, though they do not include sales.

Our pick by situation

  • New York office of 20 to 200 agents, recruiting in its own county: AgentsMetrics, then check production in your MLS for your short list.
  • Multi-market brokerage that wants production rankings: BrokerMetrics, Courted or Relitix, after confirming your MLSs are covered.
  • You already have data and need to run outreach: a recruiting CRM such as Brokerkit.

FAQ

Frequently asked questions

The best real estate agent recruiting software in 2026, compared by data source, coverage and pricing: AgentsMetrics, BrokerMetrics, Courted, Relitix and more.

It depends on the data you need. For production rankings in one MLS, look at MLS-based tools such as BrokerMetrics, Courted or Relitix. For roster movement and retention across New York, AgentsMetrics uses state license records. Many brokerages pair a data tool with a recruiting CRM.

New York publishes active salesperson and broker licenses free on data.ny.gov, and AgentsMetrics offers a free office snapshot. Most paid tools are quote only; some offer trials.

AgentsMetrics covers New York statewide from license records. MLS-based tools depend on whether they license your MLS, such as OneKey MLS; ask each vendor to confirm coverage before you buy.

If you recruit at volume, yes. Data tools tell you who to call; a CRM tracks the conversations. AgentsMetrics exports to CSV so you can load lists into the CRM you already use.

Try the data before you buy

Get a free snapshot of one New York office: headcount, 12-month retention, joins and departures, and how it compares with peers.

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Related resources

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